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Let's Build Character

In Preschool we’re building amazing things. Through play children build essential skills for life.

Social and emotional development teaching come alive with Build Me "Emotions", a new way for preschool children to build, recognise, and understand emotions. As children collaborate on a range of character building experiences, they recognise and start speaking about feelings, and identify similarities and differences.

Understand Roles & Responsibilities

As a preschooler learns more about the world around them, they will begin to discover different occupations, citizens, and people that are not like them. Using the Community Minifigure Set, educators can give children the opportunity to talk through different situations they could encounter in their community. 

  • Role-play
  • Speaking and listening
  • Collaboration
Browse preschool products

Research & Insights

Discover the community

Read about how play can help preschool children discover their community

Research & Insights

Building Social Skills

Learn why play is so important to develop social and emotional skills as early as preschool.

Research & Insights

Building Maths Skills

Children develop important early math skills, in a playful, hands-on setting. Read more here

Research & Insights

Imagination & Creativity

Read more about the importance of imagination and creativity.

Research & Insights


Read more about developing responsible citizens together.

Research & Insights
If my children are to leave the preschool classroom with one thing, it would be a sense of their self-worth. Nothing else is more important to me than kids feeling like they contribute and achieve.”

Hannah, preschool teacher, San Diego, USA

Activities to Try in Your Preschool Classroom

Role play

Imaginative play develops empathy. Children who engage in pretend play are better able to understand the feelings and ideas of others. Ask your children to imagine that they are someone else and build what that person would build. Consider asking questions like: What would your dad build? What would your best friend build? What would your local community hero build? 

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Maths game

Encourage children to practice matching quantities to numbers. One child is the train engineer driving a train with loads of bricks or other items. The other children are holding numbered bricks and waiting for deliveries. The train engineer must stop and deliver the number of items that matches the numbers shown on each brick.

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Heroes and Villains

Ask children who are some of their favorite heroes and villains. What special powers do they have? What are their weaknesses? Who are their friends? Encourage children to use their imaginations to build and act out a story about their favorite characters.

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Roles and Responsibilities

Facilitate a discussion between your preschoolers around the different types of places in your town. Then, ask the children to build the place and talk about the people who work there. 

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