LEGO® Education SPIKE App: Data and Privacy Information

Data and Privacy Information

LEGO® Education creates technology to enable playful, creative, and impactful learning experiences for children around the world.  Our solutions for teaching and hands-on learning inspire interest in Science, Technology, Engineering, Arts, and Math (STEAM). Together with educators, we enable students to succeed and thrive in their educational pursuits and prepare them for the challenges of an increasingly digital world.

What personal data does the SPIKE App collect?

The SPIKE App does not require account creation or user login details. The SPIKE App does not collect personally identifiable information or health information from users, although reading IP addresses* is necessary for the SPIKE App to function.

Student/Personal Information:

  • First & Last name: Not collected
  • E-mail: Not collected
  • Gender: Not collected
  • Date of birth: Not collected
  • Home address: Not collected
  • Phone number: Not collected
  • Social security/national ID number: Not collected
  • Student’s school: Not collected
  • Password: Not collected
  • Physical appearance information: Not collected
  • Fingerprints: Not collected

*IP addresses can be considered “personal information” in some cases. The IP address of the device where the SPIKE App is installed is needed for communicating with LEGO Education servers, e.g., when looking for and downloading updates. The IP address is used to determine the region where the app is being used. Please see Analytics below for more details. The IP address is then removed from all other data for anonymization and is only stored on secure servers for security purposes only.

What data can be saved on your device using the LEGO Education SPIKE App?

Student/User-generated material:

  • Photo or film recording: Not collected
  • Written or coded material: Collected**
  • Voice recordings: Collected***

**Written and coded materials are only collected and stored on your device and are not shared with LEGO Education, 3rd parties, or other devices.

***Voice recordings are only collected and stored on your device and are not shared with LEGO Education, 3rd parties, or other devices.

What data does the SPIKE App share with 3rd parties?

The LEGO Education SPIKE App does not upload content or share data with 3rd party advertising or tracking service providers.

How does the SPIKE App and LEGO Education secure data?

LEGO Education prioritizes the safety of students and teachers who engage in our experiences. While the app does not require account creation for access, the SPIKE App stores any data collected in line with industry best practices and with all local regulations and legal requirements.

Are the data sold?

No. The data collected by the SPIKE App are never sold or shared with 3rd party advertising or tracking service providers.

How safe is the product?

We care deeply about children's safety online. The SPIKE App is not built to support communication or social networking features, but is designed for students to interact with their teachers and classmates in a school environment or other learning setting. We also take all reasonable care to ensure that we do not collect, store, use, or process any personal information from children.

Are there advertisements in the app?

No advertisements appear within the app.

Does LEGO Education use data from this app for marketing purposes?

No. None of the data stored in the app or shared with LEGO Education will be used for marketing purposes.

Is consent from an adult required to access the app?

Consent is not required to access the app.

Is the product intended for school?

Yes. The SPIKE App is designed for students 11–14 years old and their teachers.

Analytics

Analytics

At LEGO Education we are committed to using data in a transparent, conscientious, and responsible manner. In order to accomplish our mission, and in line with any local data regulations and laws, in some regions, the SPIKE App collects anonymous, app performance data from app installations. To determine the region where an app installation is located, the SPIKE App reads the IP address* of the device where the SPIKE App is installed. The IP address is then removed from all other data for anonymization and is only stored on secure servers for security purposes only. We promise to limit our use of data for the purposes of creating, fixing, and enhancing digital experiences that will advance the impact, accessibility, and interest in STEAM education. We do not share data with 3rd parties.

To determine if 1st party analytics are enabled or disabled in your region, navigate to SPIKE App > Settings > General to see if “Allow analytics” appears as an option. See examples below.

Example: Analytics are enabled

The SPIKE App collects anonymous app performance data that informs LEGO Education about how the app is running and executing tasks. This information is gathered and analyzed for the sole purpose of improving the SPIKE App experience for users and does not require a login and does not detect any personal information about individuals using the app. App performance data are anonymized and are used for the purposes of creating, fixing, and enhancing digital experiences that will advance the impact, accessibility, and interest in STEAM education.  

Users can choose to “opt in/opt out” of the SPIKE App collecting app performance data. This option is found within the SPIKE App Settings > General.

SPIKEApp-Analytics-Enabled.png

Example: Analytics are disabled

In line with local data regulations and laws, personal information (excluding IP addresses, which, under most circumstances, are not personal information) and app performance data are not collected from the SPIKE App.

For more detailed information, please see the SPIKE App Cookie Policy below.

spike-analytics-disabled.png

SPIKE App Cookie Policy

For the purpose of transparency, there are times at which LEGO Education might still collect anonymous information from the device where the SPIKE App is installed. This is only done when it is necessary to facilitate internet communication or when strictly necessary to fix an issue that prevents users from utilizing the SPIKE App with the Hub, such as connectivity errors. For more information, see:

SPIKE App Cookie Policy

LEGO Group Privacy Policy

LEGO Group Privacy Policy

The above description is specific for the LEGO Education SPIKE App. Again, the SPIKE App does not collect any personal information except for IP addresses that are strictly necessary for the SPIKE App to function. For information on other digital LEGO products and apps that may or may not collect, store, or process personal information, please visit:

LEGO Group Privacy Policy